Crawling, indexing and URLs
Site structure and internal links
Content and CMS components
Performance and JavaScript
Structured data and languages
Relaunches and ongoing checks
- Organise services and subject areas around specific questions each page can answer
- Make key information available as accessible text, not only in images or interactive interfaces
- Clearly identify authors, sources, updates and company information
- Align crawler access with your search strategy, content rights and data protection requirements
- Agree meaningful measures with your specialists, from indexing and search traffic to qualified enquiries
Google Search Console
PageSpeed Insights
Specialist SEO tools and OtterlyAI
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